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| The E-Myth Revisited: Why Most Small Businesses Don't Work and What to Do About It | 
 enlarge | Author: Michael E. Gerber
Publisher: HarperCollins
Category: Book
List Price: $16.95
Buy New: $4.98
You Save: $11.97 (71%)
Buy New/Used/Collectible from $4.98
Avg. Customer Rating:  (304 reviews)
Sales Rank: 229
Languages: English (Original Language), English (Unknown), English (Published)
Media: Paperback
Number Of Items: 1
Pages: 268
Shipping Weight (lbs): 0.5
Dimensions (in): 7.9 x 5.4 x 0.8
ISBN: 0887307280
Dewey Decimal Number: 658.022
EAN: 9780887307287
ASIN: 0887307280
Publication Date: April 12, 1995
Release Date: March 3, 1995
Availability: Usually ships in 1-2 business days
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| Editorial Reviews:
Product Description
In this first new and totally revised edition of the 150,000-copy underground bestseller, The E-Myth, Michael Gerber dispels the myths surrounding starting your own business and shows how commonplace assumptions can get in the way of running a business. He walks you through the steps in the life of a business from entrepreneurial infancy, through adolescent growing pains, to the mature entrepreneurial perspective, the guiding light of all businesses that succeed. He then shows how to apply the lessons of franchising to any business?whether or not it is a franchise. Finally, Gerber draws the vital, often overlooked distinction between working on your business and working in. your business. After you have read The E-Myth Revisited, you will truly be able to grow your business in a predictable and productive way.
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| Customer Reviews: Read 299 more reviews...
 A must read for any business owner August 25, 2008
When this book was recommended to me by two people over the course of two days, I knew I had to read it. If you have started or are contemplating starting a business, it is a must-read. I saw myself throughout the pages of this book .... knowing I was frustrated in trying to run my business and not really understanding why. This book spells it out. It's real. It's applicable. I've recommended it to every friend I have who runs their own business. You HAVE to buy this book TODAY!
Debi Brim / Indpls IN / www.cateritsimple.com
The answer to success or failure in business August 15, 2008
I first read The E Myth Revisited as I was preparing a local policy and procedure manual for my second small business, a national franchise. As I read the book a light bulb went off - in fact several light bulbs flashed - and suddenly I realized why small business seemed so difficult. I had indeed been more of a technician in my first business - working more IN the business than ON the business. I am now a Small Business Consultant and Michael Gerber's words "Work ON your Business, not IN your business" still guide me today.
Dick Bendtzen, Author of "Yes You Can Start And Run A Small Business", and Principal of Small Business Yes You Can LLC.
 a book that gets you on the right track July 23, 2008
This book is a must-read for any small business entrepreneur. Gerber gives step by step instructions (strategies) of what the entrepreneur needs to think about and what mindset s/he needs to keep in order to be successful. I found chapters 10-18 to be the most helpful, where the discussion focuses on determining the ultimate goal for your individual business (to help achieve your life goal) and provides a road map of how to get there.
The one drawback I found with this book was the story (stated to be a true series of events, but with the names changed) about Sarah and her pie company. Gerber illustrated his points well enough in the "guts" of the book that it seems like the Sarah story was just "filler".
Stop Chasing Your Tail..... July 19, 2008
Great Book! Breaks down the systems a business should have in place- like a franchise prototype. Michael Gerber really makes sense. The challenge is to implement the ideas. I highly recommend the audio book.
Michael Mila
Naperville, IL
Thought provoking July 14, 2008
This book was recommended to me by a guy that does business and life coaching. I am looking to start my own business and what a HUGE help this book is. It is so thought provoking! It allows you to really build your business so that it can be successful... so that your business fits into your life rather than your life fitting into your business.
The principles offered in the E-Myth are also helpful to existing businesses. I think so many people start businesses thinking, "I know how to do this work. Instead of working for these guys, I should start my own business..." So many of us have felt that way... restaurant workers, plumbers, engineers, consultants... but doing the work does not make a successful business. Being the "technician" without the vision to see where the business is going to take you is deadly. The E-Myth tackles those problems for you.
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